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Re: OT - Press release experience?

Bonnie.. this sounds wonderful!!!   Wish I lived closer to you..  would love 
to be there!!

From:  "Bonnie & Bill Morgan" <wmorgan972@ameritech.net>
To:  <gardenchat@hort.net>
Sent: Friday, October 20, 2006 6:23  AM
Subject: RE: [CHAT] OT - Press release experience?

> Jim,  Zem and Donna,  I agree about getting something to draw their
>  attention.  Since I can't find any sign that anyone else in the  Miami
> Valley, much less the greater Dayton area has done a St.  Nicholas Event, I
> think we'll peak some interest.  This will go  to Christian Radio stations 
> in
> the area, our main local  newspaper and the community newspapers in the 
> area.
> (The  latter has agreed to run two articles for us.  They will run one in  a
> couple of weeks and again the week before the  event.)
> Here's what I had already put together.  I'm open  for ideas and critiques.
> Tired of the Mall  Santa and the Hype to Buy, Buy, Buy? (I'll bold and
> enlarge  this.)
> Christ the King Lutheran Church in Centerville will be  hosting a Saint
> Nicholas Event to allow children and parents to get  pictures with a 
> familiar
> Christmas icon without the  commercialization of Christmas.
> The event will be  held:
> December 9th between 11:00 a.m. and 5:00 p.m.
> At Christ  The King Lutheran Church
> On 50 Nutt Road (on the corner of Nutt and  48) in Centerville.
> There is no charge for the event, but  children are encouraged to bring an
> item for the Baby Jesus, which  will be donated to Hannah's Treasure Chest.
> Hannah's treasure Chest  provides families in need with items necessary to
> care for their  children all through the year.
> Parents can bring their own  cameras or have a photo taken by one of the
>  attendants.
> Children may also talk with a Nativity Character,  hear the REAL story of
> Christmas and learn about other Christmas  traditions, such as the candy
> cane.  They can snack on a  Christmas cookie and sip some hot chocolate as
> well.
>  Come and enjoy a family oriented, Christian, Christmas based, non
>  commercialized celebration of the spirit of giving.
> For more  information, contact Christ the King Lutheran Church at 885-5785 
>  or
> send an e-mail to  St.Nicholas@ameritech.net.
> BTW, thanks to Pam  for testing my new e-mail address (St.Nicholas) for  me!
> Bonnie (SW OH - zone 5)
>  -----Original Message-----
> From: owner-gardenchat@hort.net  [mailto:owner-gardenchat@hort.net] On 
> Behalf
> Of james  singer
> Sent: Thursday, October 19, 2006 8:27 PM
> To:  gardenchat@hort.net
> Subject: Re: [CHAT] OT - Press release  experience?
> It's just who, what, why, when, and where, like  any other press release,
> Bonnie. Helps if you can lead with something  sexy/unique, like you're 
> going
> to tar and feather the mayor  or pit St. Nick against Old Nick, but if you
> can't, just lead with  whatever it is about the event should attract the 
> most
> reader  interest [editors are interested in readers; they don't care about
>  events or sponsors, unless the sponsors are advertisers]. Just be sure  you
> include all the who, what, why, when, and where stuff--and your  name and
> phone number--so whoever re-writes it will have no excuse for  screwing it
> up.
> On Oct 19, 2006, at 7:52 PM, Bonnie  & Bill Morgan wrote:
>> Does anyone have any experience  with community event press releases?
>> I'm
>> getting ready  to "alert the media" to a St. Nicholas Event open to the
>> Dayton  area and I want to make it as professional as  possible.
>> Blessings,
>> Bonnie (SW OH - zone  5)

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