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Re: MDB & SDB: Public relations


From: "S&C Rust" <srust@fidnet.com>

Christy, last year Stephanie came up with the idea of offering a "family
box" to promote the smaller classes of iris.  She used large shoe boxes, her
computer and printer and (her brother) and went to work.  It took her a week
to decorate the shoe boxes, print growing instructions for each class of
iris and dig the stock she wanted to include.  She included 9 plants in each
box.  Each box also included at least two rebloomers and often, a Dykes
Medal Winner.  She covered MDB, SDB, IB, BB, MTB, TB and Rebloomers.  She
bargain priced each box at $5 to give the public real value and included a
whole handful of leaflets on culture for the different groups.  The rhizomes
were large, healthy, scrupulously cleaned and trimmed.  She made 11 boxes
and all 11 boxes were quickly scooped up.  So, that is one way to get the
little guys into the public limelight.  The boxes were such a hit, more are
being planned this year.  Stephie is also considering a beardless box in the
future.

Cindy Rust, Missouri...where I am surrounded by vases of  MDBs, medians and
a few early TBs, due to dire weather forecasts!  Have at least 25 varieties
cut, and another 10 or so that will be cut later this afternoon!


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