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Re: marketing

From: "Mike Sutton" <suttons@lightspeed.net>

the trick is to get an everblooming iris that can win on the show bench.
-----Original Message-----

>From: Bill Shear <BILLS@hsc.edu>
>Maybe one aspect of the problem is that the TB iris is seen not as a garden
>plant but as a collector's plant--which it has become, with thousands of
>varieties, many of which are not "garden-worthy" in that they cannot
>survive long in a mixed border.
>A TB that was close to everblooming, could compete in the border with other
>plants, and had a reasonably attractive flower would become very popular
>with the general public but it would be hard to get it noticed by AIS,
>which seems to me to focus on the show bench.
>Bill Shear

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