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PSA snow ball is rolling

  • Subject: [cg] PSA snow ball is rolling
  • From: Bill Maynard bMaynard@WoodRodgers.com
  • Date: Mon, 6 Jan 2003 13:58:03 -0800

The PSA snowball is rolling.....and growing !

Now that we know that it can be done...more and more cities should be airing
it.....use the "California Country" state wide show as proof for them.

It is by no means a California PSA... it is generic...and applies to all..
no mention of state or city was included in the PSA...it works everywhere!

all ACGA members should try to get it on the air....

A few tips:

The PSA is used by the stations in either BETA or VHS (yes some stations
still want it in BETA format...)
First of all contact your stations see what they use... get their commitment
and then contact ACGA....when you receive the tapes have the station make a
copy for their use... and return your copy to you....you also might want to
pace your stations...and not give it to all of them all at once....let one
run it for awhile and then contact others to run it also... 
The PSA comes in 2 different versions, each comes in a 30 sec and a 60 sec
spot....which one will be used is determined by the station or program.

I hit gold with the "california country" show being that it is a state wide
show (which I did not know at the time) they went with the 30 second spot on
kids in the garden on pumpkins....as they had a piece on school gardens on
their show.
As Adam mentioned video project was started many years ago by ACGA... its
finally on the air and at a great time of year ... spring is coming!

and yes.... Thank you Rick Baciagaluppi, for the PSA !

remember ... as you see it on the air ... or get it on the air.. let us

Help build more community gardens and our membership....get the word out !


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