re:hardy kiwi "Zespri"


Are any of you aware that the kiwi Fruit Marketing Authority of New 
Zealand (or whatever it is called) has spent mega millions changing 
the name of "Kiwi Fruit", which is what everyone now knows the 
large, brown , fluffy, tasty pretty green inside fruit as, to "Zespri" 
http://www.zespri.com/ which everyone, myself included, can't 
remember? This is of course a modern marketing ploy devised by 
highly educated marketing executives and is designed to lift the 
profile of the Chinese Gooseberry to new heights. That's all very well 
but how will it affect the poor gardener who has to tell his kiwi plants 
that they have an identity crisis?

cheers

Terry Dowdeswell
1570 Brunswick Road
RD1
Wanganui
New Zealand
~~~~~~~~~~~~~~~~~~~~
terry@delphinium.co.nz
http://www.delphinium.co.nz
~~~~~~~~~~~~~~~~~~~~

Dowdeswell's Delphiniums
http://www.delphinium.co.nz
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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