Re: Thoughts about new Heronswood Web site

Good point on them being behind Kitty. I too will look up a picture if it's something I'm really interested in, but I confess it turns me off to not have a photo there beside the description. I usually spend very little time on catalogs with no photos. Hmmmm, wonder what that says about my emotional maturity level..................

I do appreciate a really good description though. Sometimes a photo won't be that intriguing until you read the description that goes with it. I love Tony Avent's descriptions in the PDN catalog.

Maybe you should check out their website Chris. Or have you already?
A
----- Original Message ----- From: <kmrsy@netzero.net>
To: <gardenchat@hort.net>
Sent: Wednesday, February 01, 2006 8:19 AM
Subject: Re: [CHAT] Thoughts about new Heronswood Web site


Re>> I also found that when I was trying to 'browse' I would skip any boxes
that didn't have photos. I don't know why -- I just did.

Chris, I think that's why a lot of companies go for the heavily pictured
catalogs. People gravitate more readily toward photos than toward just
text. I know that I'm a little different in that; my favorite catalogs
are those with no pictures. They tend to hold the most secrets. But I
know, marketingwise, pictures sell. If the description is really
exciting I am perfectly willing to go find a pic on the internet
somewhere or in one of my books. Even when I do see a picture, I know
that it is usually a photo of the best specimen, not necessarily
representative of what I can expect. Same with descriptions. Some
catalogs stretch the zones, so I always research other sources of a
plant I'm considering.


I do understand the "picture not available" postings. Sometimes it is
really hard to obtain a photo. But it shouldn't be overused. A seller
should make an effort to get a photo online. In the case of Heronswood's
new site, I'm betting they aren't really missing all those photos, they
are just behind schedule in getting them uploaded.


Kitty


-- "Christopher P. Lindsey" <lindsey@mallorn.com> wrote:
Thanks for all of your comments about Heronswood. It helps me solidify
my thoughts about how things are set up and about how I want to run my
site.

I think my biggest problem with the site is that I can't just 'browse'
the site. I have to know what plant I'm looking for by scientific name
first.

I also found that when I was trying to 'browse' I would skip any boxes
that didn't have photos. I don't know why -- I just did.

It's tough to say more right now because their site is down and I'm doing
it all from memory. D'oh!

Chris

---------------------------------------------------------------------
To sign-off this list, send email to majordomo@hort.net with the
message text UNSUBSCRIBE GARDENCHAT

---------------------------------------------------------------------
To sign-off this list, send email to majordomo@hort.net with the
message text UNSUBSCRIBE GARDENCHAT
---------------------------------------------------------------------
To sign-off this list, send email to majordomo@hort.net with the
message text UNSUBSCRIBE GARDENCHAT
Other Mailing lists | Author Index | Date Index | Subject Index | Thread Index