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Re: [GWL]: garden writing

I agree that the internet is creating some competition, although many people
still are not yet confident with using a search engine such as google to
find the information they need, or at least information from reliable
sources, so it may not be the competition on a mass scale but more for the
"early adopters" at this stage of the game. HGTV (and I am using that in the
generic sense) is actually helping to pull more mainstream people into the
internet readership pool, too.

I see the internet as a two edged sword and I am still not sure what I think
the long term effect will be. Possibly a new market for writers although
there is so much material that is being recycled, certainly a new market for
photographers due to reduced cost of publishing the pix and increased demand
for graphics. There is a lot of content out there that is being "reprinted"
over and over again, there is a lot that is new and terrible, there is a lot
being done for free or close to it, there is some that is excellent. And
some of it is even being paid for. I think it is an exciting venue and will
have some more fits and starts before all is said and done. One interesting
approach right now is the magazine and about.com working in tandem. Another
is nationalgardening which ceased printing in favor of the internet and
syndication. The opportunities for immediacy and interactivity are so
exciting and I think we have yet to take full advantage of the
possibilities -- let alone capitalize on them.

On  the other hand, when I look at many of the newer gardening books being
published, I find that they are attractive and full of photos and not much
meat. Or, they are oriented to the national market rather than a regional
one and much of the material is so general as to be not helpful. I do not
like to buy those books because they do not endure, for me anyway.

Also, how many gardening books does the average yardener need or even want?
I think the point is coming or maybe here where the general market is just
plain saturated.

How many people are actually going to want to read or buy the latest
speciality book on say alpines or indepth treatment of ferns or whatever?
For the majority of gardeners, those books are so specialized they are not
of general interest. It doesn't matter if they are great books, the market
is finite.

Barbara M. Martin
Current Mid-Atlantic Garden Report: "Is It Winter Yet?"
http://nationalgardening.com/regional/report.taf?regionid=13
Now at Cottage Garden: "Bulbs of Afghanistan"
http://www.suite101.com/article.cfm/cottage_gardening/85113
Co-Owner, Gardens List http://www.scin.quik.com/dorsettm/notes.html
----- Original Message -----
From: "Gene Bush" <genebush@otherside.com>
To: <Gardenwriters@topica.com>
Sent: Monday, December 17, 2001 8:17 PM
Subject: Re: [GWL]: garden writing


> Hello Barbara,
>     Look beneath your signature at the http address.... that market was
not
> there to write for only a very few years ago. The internet has not make
> reading obsolete as so many had predicted. Certainly made some changes,
but
> if one can adapt there is more market, not less. HGTV may be ok for many,
> but if it sparks an interest in gardening , more power to them. Perhaps
> those  gardeners will eventually want something with more tooth to it,
like
> one of your articles at nationalgardening.Again, just one more avenue to
> travel. I am usually slow on the uptake, but I am sure I have see a
minimum
> of there, perhaps four, gardening magazines over the past year that are
> published in England, distributed here in the US. If we are so short of
> market, how come people are importing to us on a large scale?
>     I am watching many of the national gardening mags trying to re-invent
> themselves over the past few years. Some sure seem to be having born-again
> pains right now. Any one emailing the editors and talking about these
> changes? The address are in the front of the magazines. Do you have an
> alternative on hand when writing.. like about 2500 words with side bars
and
> photos available. Are you making their jobs easy(er)?
>     Barbara, I really do feel that more reading is going on about
gardening
> today than has ever existed in the past, and it will continuer to
grow....I
> purchased two gardening related books this week... one a gift to me, one a
> gift to my wife.....
>     Gene E. Bush
> Munchkin Nursery & Gardens,LLC
> genebush@munchkinnursery.com
> Southern Indiana     Zone 6
>
> ----- Original Message -----
> From: "Barbara Martin" <martin@pa.adelphia.net>
> Subject: Re: [GWL]: garden writing
>
>
> > I think most people do not read very much any more. HGTV is where it's
at
> if
> > they are getting information or ideas, not the written word. Reading is
> too
> > much work and the format is just so limited in comparison to video and
> audio
> > combined on tv. Sad but I fear true.
> >
> > Barbara M. Martin
> > Current Mid-Atlantic Garden Report: "Is It Winter Yet?"
> > http://nationalgardening.com/regional/report.taf?regionid=13
>
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