Re: What do you do about requests for fee-free talks?

**"* F* <c*@mail.com>**

Nan,
First, you need to decide what your general policy is. For example, your policy might be that you never speak for less than XX amount. Or your policy might be that you reserve three or four slots per year to speak to non-profit groups, first come first served. My policy is that I will speak for free to local (within 25 miles from my home) non-profits ONCE. If they've had me speak one time and want me back, they have to pay. Others will speak for free to conservation groups, schools, local libraries etc, depending on their own particular interests.

After you have decided on your general policy, you might also think about selected cases where speaking for free might benefit you in other ways. For example, if I am trying out new material or developing an entirely new presentation, I might accept a non-paying gig in order to practice and work out the kinks. Very useful.  Or, if I know that the talk might bring other work I'll say yes: a local golf club asked me to speak and I agreed, knowing that this population would be likely to hire me for coaching/consultations. In that case I was right - I booked eight consultations from that one talk.

If you have a book or other product to sell, you can offer to speak for free if you can sell your books. If your talk is dynamic, people will want to "take a piece of you home" and you'll sell a number of books/products.

You might also be willing to barter: "Well, I seldom speak for less than $XX, but I'm always willing to trade for other goods and services. Are there members in your group who could provide legal advice/financial counseling/flower arrangements for my next party?"  Or whatever is useful for you.  

You can also give people suggestions about how they can afford you. "You know, some people that hire me join with another local group and charge a $5.00 admission fee to the public. I'm happy to give you suggestions about how to promote such an event if you're interested."

Once you have decided on your general policy, practice saying that aloud, and rehearse your followup suggestions so that it becomes automatic. 

all the best,
C.L.
C.L. Fornari

www.gardenlady.com
blog www.wholelifegardening.com
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