Re: Question about Editora and product placement

**J* E* M* S* <h*@sbcglobal.net>**

It depends on the organization about whether gifts/products/books/tickets, etc. can be accepted. Some companies' policy is to buy items. If you have a colleague in an ad agency or pr firm, you might ask if there's a list available that says what the policy is at differnt media companies. Meantime, the link below will take you to various media ethics codes.
http://www.journalism.org/resources/ethics_codes

jems
On May 21, 2012, at 7:40 AM, Geri Laufer wrote:

Q: If I send Editors of some of the prominent shelter magazines, NYT and
WSJ a sample- such as one of the new tools in its bamboo case plus a small
indoor bonsai tree- will they accept it as a product placement?
Would they prefer some other method?
Is there a rule of thumb maximum price that they can accept?

My thanks,
Geri

____________________
Jo Ellen Meyers Sharp
Director, Garden Writers Association
hoosiergardener@sbcglobal.net
http://hoosiergardener.com
Phone: (317) 251.3261
P.O. Box 20310
Indianapolis, IN 46220-0310
Co-author, Indiana Gardener's Guide
Author, The Visitor's Guide to American Gardens
Great Garden Speakers

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