TerraCycle-Scotts Flap Ends

**"* H* <g*@charter.net>**

OCTOBER 2, 2007 
>From The Weekly Dirt, an ezine from Branch-Smith Publishing, Ft. Worth, TX.
Scotts, TerraCycle settle lawsuit
Scotts Co. and TerraCycle, a small vermicompost manufacturer, have agreed to settle a legal dispute regarding false advertising claims and trade dress infringement. According to a statement from Scotts, TerraCycle agreed to change certain advertising claims and its package design, and Scotts agreed to dismiss the lawsuit. TerraCycle will also shut down suedbyscotts.com, a Web site the company set up initially disputing Scotts' claims. Advertising Age (subscription required) reported that legal costs were beginning to weigh down TerraCycle, which is struggling with its school-based bottle collection and recycling program. Students collect used soda bottles that the company uses to package its product. The program has been enormously successful, resulting in surplus packaging and increasing costs for the company. TerraCycle is launching a new, modified program to deal with the problem. 


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