Re: FTC and blogging

**"* M* <B*@verizon.net>**

Anybody need any review copies from B. B. Mackey Books quickly before the 
new regulations are enacted? I hope. It probably doesn't matter about the 
enactment of new rules because of the long tradition of book reviewing in 
paper media and free review copies. Email me with your publication name and 
your snail mail address. Contact me offlist at betty@mackeybooks.com. There 
are two great little gift books for gardeners keeping garden notes, plus the 
trough  book, the alpine gardening book, and severalbooks on southern 
gardening. Question, is a Kindle book reviewable? It can't be given away 
after the review comes out and it has no physical presence anyway.

-- Betty Mackey, Publisher
www.mackeybooks.com

----- Original Message ----- 
From: "Barbara Pintozzi" <headfullaplants@gmail.com>
To: <gardenwriters@lists.ibiblio.org>
Sent: Tuesday, October 06, 2009 7:07 PM
Subject: Re: [GWL] FTC and blogging

> I've read the new guidelines, and I'm afraid it means the end of swag.
> Advertisers are now required to ensure that those they give trial items to
> comply with the regulations.  It will probably be too onerous a task to
> check up on swag items given to groups, such as a GWA.
> Barbara Pintozzi

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