Re: how to improve traffic at iris club sales.
iris@hort.net
  • Subject: Re: how to improve traffic at iris club sales.
  • From: I*@aol.com
  • Date: Fri, 18 Nov 2011 20:34:47 -0500 (EST)
We would have hundreds of rhizomes so we didn't have the room to pot them  
up or display them at the sale.. The pictures did the job for us. Our object 
 besides making money for the club, was to encourage new people to grow 
iris.  They would buy the cheap ones to try. The "old timers" would come back 
each year  and get the better expensive ones ( that the club members didn't 
buy). We would  have a covered dish the evening before the sale and members 
could buy then. From  there we all went to get the sale set up. The sale was 
also a great place for  getting new members.
 
Leslie Jobe
Zanesville, Ohio
 
 
 
In a message dated 11/18/2011 8:02:09 P.M. Eastern Standard Time,  
baxleyeugene@yahoo.com writes:

Switch  to potted iris in bloom only in your sales. Pot up as many iris as  
you
think you can sell the year before the sale in 1 1/2 to 2 gallon pots.  
Paint a
wide white stripe on each pot with plastic paint and when it  dries
sufficiently write the name of the iris, hybridizer and year of  
introduction
on the white paint with a black paint pencil. Price should be  six to ten
dollars. 

Schedule your sale at bloom time instead of in  the Fall. 

In
your advertisement have at least one iris in bloom and  in color. Advertise 
on
television, in newspapers or where ever you can. The  color pictures of iris
attract iris people both club members and non  members. They also attract
people who formerly were noniris people. Iris in  bloom, either in a garden 
or
in pots, is like an elixer and it opens the  pocket books when present at an
iris sale.

In 2009 I potted, in one  gallon pots, my excess TB rhizomes as I
worked  my iris and placed  them in simishade behind an out building. They 
were
for backup in case of  loss. In the Spring of 2010 I moved them to a low
concrete block wall that  seperates my lot form the one next door. Each pot 
had
a metal marker in it.  In 2010, when I was on the region 24 tour, the
participants of the tour  wanted to buy those iris which I did not have for
sale and all but 5 to 8  out of 60 or so were left on the wall when the
tour left. 

In my  opinion if you reduce the price of iris as the sale goes
along people will  wait to buy cheap iris. I think it is better to destroy
excess iris  rhizomes then people will not expect to buy cheap rhizomes the
next  year.

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