Audubon Habitat Collection


in 1999, Monrovia introduces its Audubon Habitat Collection of 
plants for birds. The promotion includes 200 plant varieties in red 
containers with Natl. Audubon Soc. labels, point-of-purchase signs, ad 
slicks, how-to videos and custom-built kiosks for retailers. Were 
confident that consumers will appreciate the added value of the 
collection and retailers will be able to realize higher margins, said 
Gilbert Resendez, Monrovias v.p. (800) 999-9321.

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