Magazine Circulation Numbers Suspect

**"Doreen Howard" g*@charter.net**

AdAge.com has an article this morning about magazine circulation numbers and 
how many are not as high as the magazines claim. There is a link to the 
article below.

Circulation affects the rates magazines can charge advertisers and, in turn, 
how much they pay freelance writers and photographers. There are only a few 
mass market publications that use gardening material left that pay high 
rates to freelancers (based on ad rates which are set by circulation 
figures). We need to watch this story unfold and see if it affects gardening 
publications, too.
Doreen Howard

 http://adage.com/news.cms?newsId=45921

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