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RE: Retail marketing strategy

Title: Re: [GWL] 8 New Roses for June stories

I’ve noticed it here in Indiana. One nursery owner I spoke to who generally carries rather unique plants told me they simply do not sell.

 

In mass quantities I think she may be right. I can sell quite a few Theobroma cacao every year to people on the internet but not local people. Locals tell me if they can’t grow it outside and if it isn’t a perennial they don’t want it.

 

I also see quite a bit of bird and butterfly gardens in this area. Possibly people do not realize that tropical plants can be enjoyed just as easily as perennials by both birds and butterflies.

 

The unique plants our Lowe’s has…a tree form of oleander is quite expensive. They don’t seem to be carrying the smaller and cheaper varieties of tropicals. Possibly this is another reason for lack of selection.

 

Sheri

http://www.exoticgardening.com

 

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