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[GWL]: Organic-Style/OG-Why?

Does anyone know why Rodale dumped Organic Gardening?  Was it losing 
money?  

I can see why Rodale added Organic Style, a woman's lifestyle magazine, 
to their repertoire.  It's an obvious direction for Rodale, and there 
are probably lots more people who care vaguely about organic/green 
issues than organic gardeners.  Whether they feel they need to buy a 
magazine in order to care vaguely about organic/green issues, of course, 
remains to be seen.

Meanwhile, there were nearly a million of us gardeners who WERE willing 
to buy Organic Gardening.  Some of us had been doing so for decades.    

Was Organic Gardening losing money?  I realize that they had lost 
subscribers from their high of more than a million a few years ago.  
However, Organic Gardening was published for decades before that high of 
more than a million.  Does anybody know the story here?

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