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[GWL]: unsubscribe




-----Original Message-----
From: Gardenwriters@topica.com [G*@topica.com]
Sent: Wednesday, September 26, 2001 6:49 AM
To: Gardenwriters@topica.com
Subject: Digest for Gardenwriters@topica.com, issue 202


-- Topica Digest --

	Re: Digest for Gardenwriters@topica.com, issue 201
	By deltas@auracom.com

	New OG
	By jeffball@starband.net

	Re: New OG
	By jessie@texoma.net

	Photos
	By lonrom@hevanet.com

	Re: Chelsea 2002
	By CTERLER@aol.com

	Birch question
	By jmilliman@earthlink.net

	Re: Birch question
	By lonrom@hevanet.com

	New type of greenhouse - offer to GWAA members
	By shane@greenhousegarden.com

	Re: Birch question/pollen
	By tloallergyfree@earthlink.net

	Garden.com
	By fgustman@juno.com

	Re: New type of greenhouse - offer to GWAA members
	By lonrom@hevanet.com

	new media online/voices and rant
	By dgreen@simplegiftsfarm.com

	RE: Garden.com
	By jeffball@starband.net

	RE: New type of greenhouse - offer to GWAA members
	By jeffball@starband.net

	RE: New type of greenhouse - offer to GWAA members
	By voulezvous@fwi.com

	Question On Querys
	By voulezvous@fwi.com

	Re: Question On Querys
	By fgustman@juno.com

	Re: Question On Querys
	By HERBWORLD@aol.com

	RE: Question On Querys
	By voulezvous@fwi.com

	Querys/Suggestions
	By caroldeppe@yahoo.com

	Re: Birch question
	By ez@acmeplant.com

	Sheri's Queries
	By caroldeppe@yahoo.com

	RE: Sheri's Queries
	By voulezvous@fwi.com

------------------------------------------------------------

Date: Tue, 25 Sep 2001 09:07:51 -0300
From: "Carol Matthews" <deltas@auracom.com>
Subject: Re: Digest for Gardenwriters@topica.com, issue 201


Hello all:
    Doug, I can relate to you in the university/computer experience!
    My concern with new media, especially on-line, is that people aren't
used to paying for it. (i.e. when you started charging for your q&a
newsletter).  While computer users will go to the net for their gardening
information, they seem to want it for free. Where does that leave garden
writers?
    Easy to say we should be marketing our services to set up and write
content for garden businesses/seed companies, etc.. I'm working on that.
Unfortunately, our major Canadian gardening website  www.icangarden.com does
not pay its writers. I'm still trying to figure out how they get so many
people to write for them, and some are well-known writers too.
    In any case, I enjoyed your rant.
Cheers
Carol


Carol Matthews
Writer/Editor/Photographer
Professional Member of the
Periodical Writers Association of Canada
www.pwac.ca
Yarmouth, Nova Scotia
www.carolmatthews.pwac.net





------------------------------

Date: Tue, 25 Sep 2001 08:08:16 -0700
From: "Jeff Ball" <jeffball@starband.net>
Subject: New OG


Last night I scanned through two current garden magazines one right after
the other; OG and then the latest Garden Gate.  Man, what a comparison!
Garden Gate was two, three times more informative; had far better
illustrations and graphics, and had a much broader range of informative
articles.  OG was a major disappointment.  I live on 20 acres in the boonies
of Michigan and was not interested in their article on raising chickens
simply because there was little new from the articles in Mother Earth News
in the 70's.  What was intriguing was that in reading Garden Gate, it could
be read by a serious organic gardener and everything in it would satisfy.
I really don't want to see OG fail.  We need that point of view in the range
of magazine options, but they sure do need to figure out how to become
interesting real soon.  Maybe they are interesting to someone never reading
Organic Gardening Magazine in the past; but even though I've been an organic
gardening reader for 30 years, it should still be interesting to me as well;
at least that is my view.
If I was a newbie looking for one gardening magazine I would be subscribing
to Garden Gate in a New York minute.
Later,

Jeff





------------------------------

Date: Tue, 25 Sep 2001 08:28:36 -0500
From: "Jessie Stephens" <jessie@texoma.net>
Subject: Re: [GWL]: New OG


After nearly 25 years, I'm not going to renew my subscription to OG this
year. I'll bet they end up spending more on direct mailings trying to get me
to renew than the sub would have been worth to them, anyway.





------------------------------

Date: Tue, 25 Sep 2001 05:57:43 -0700
From: "Lon J. Rombough" <lonrom@hevanet.com>
Subject: Photos


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No one has posted photos in a while and newer members might not know that
GWL has a photo site.
If you have photos you want the group to see, send them to
gwlphotos@hort.net and they will show up at
http://www.hort.net/lists/gwlphotos/
-Lon



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No one has posted photos in a while and newer members might not know that
GWL has a photo site. <BR>
If you have photos you want the group to see, send them to <FONT
COLOR="#0000FF"><U>gwlphotos@hort.net</U></FONT> and they will show up at
&nbsp;<FONT COLOR="#0000FF"><U>http://www.hort.net/lists/gwlphotos/<BR>
</U></FONT>-Lon




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------------------------------

Date: Tue, 25 Sep 2001 11:27:24 EDT
From: CTERLER@aol.com
Subject: Re: [GWL]: Chelsea 2002


In a message dated 9/21/01 12:23:28 AM Eastern Daylight Time,
tloallergyfree@earthlink.net writes:

<< The other possibility--which I
 > haven't tried--is to wait until tea time (i.e., 3:30 or so) because tea
is
 > sacred in England and the place will surely empty out a bit then. >>
As Graham Rice said, 3:30 is not a good time to go to Chelsea.  The RHS
sells
slightly cheaper tickets for entry at 3:30 p.m. , so at precisely that time
there is a new influx of fresh, energetic people who clog the walkways, heat
up the great marquee, and jostle to see the garden displays.  Also, tea and
other meals are sold at the show.  Member's day is as crowded as any other.
Your best bet, if you can work it, is to get a press pass to enter before
the
show opens - especially if you're a photographer.  5:30 or 6:00 a.m. is
ideal, giving you two to 2 1/2 brief hours to enjoy the show in almost
solitary spendour.  You find yourself silently cursing the lone photographer
who has set up his or her tripod exactly where you want yours - and then
putting it all in perspective when you think about the hordes of people who
will come flooding in at 8:00 a.m.
Catriona Tudor Erler
P.S. The photo opportunities at Chelsea are incredible.  Many cover shots on
books - as well as inside photographs - are from Chelsea Flower Show
gardens.
 You can't improve on perfection.





------------------------------

Date: Tue, 25 Sep 2001 14:10:23 -0400
From: Jane Milliman <jmilliman@earthlink.net>
Subject: Birch question


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Was someone asking about alternatives to paper birch? I asked someone who
always has answers to these kinds of questions (what tree to sub for what
tree‹he¹s a nursery stock broker) and he said...

You have 2 choices. Betula japonica ŒWhitespire¹ Or Schezchuanica. Not quite
as white. Somewhat borer and leafminer resistant. Not a bad plant. Also
Betula jacquemonte ­Himalayan birch. Real white at an early age but is a
pest ŒMagnet¹.
 --
    Jane Milliman <jmilliman@earthlink.net> or  <ugj@aol.com>
    Publisher
    Upstate Gardeners' Journal
    3207 East Ave., Caledonia, NY 14423
    phone: 716/889-6390
    fax: 716/889-6392



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<FONT FACE="New York">Was someone asking about alternatives to paper birch?
I asked someone who always has answers to these kinds of questions (what
tree to sub for what tree&#8212;he&#8217;s a nursery stock broker) and he
said...<BR>
<BR>
</FONT><FONT FACE="Verdana">You have 2 choices. Betula japonica
&#8216;Whitespire&#8217; Or Schezchuanica. Not quite as white. Somewhat
borer and leafminer resistant. Not a bad plant. Also Betula jacquemonte
&#8211;Himalayan birch. Real white at an early age but is a pest
&#8216;Magnet&#8217;. <BR>
</FONT><FONT FACE="New York"> -- <BR>
&nbsp;&nbsp;&nbsp;&nbsp;Jane Milliman &lt;jmilliman@earthlink.net&gt; or
&nbsp;&lt;ugj@aol.com&gt;<BR>
&nbsp;&nbsp;&nbsp;&nbsp;Publisher<BR>
&nbsp;&nbsp;&nbsp;&nbsp;Upstate Gardeners' Journal<BR>
&nbsp;&nbsp;&nbsp;&nbsp;3207 East Ave., Caledonia, NY 14423<BR>
&nbsp;&nbsp;&nbsp;&nbsp;phone: 716/889-6390<BR>
&nbsp;&nbsp;&nbsp;&nbsp;fax: 716/889-6392<BR>
<BR>
</FONT>




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------------------------------

Date: Tue, 25 Sep 2001 11:35:59 -0700
From: "Lon J. Rombough" <lonrom@hevanet.com>
Subject: Re: [GWL]: Birch question


> THIS MESSAGE IS IN MIME FORMAT. Since your mail reader does not understand
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Note in passing.  A local natural food store planted what appear to be
quaking aspen in their parking lot islands.  Very nice looking, but after
three years, they are now getting suckers all over the place.  In the wild,
quaking aspen can spread over many acres via suckers from one "founding"
tree.
-Lon
----------
From: Jane Milliman <jmilliman@earthlink.net>
To: Gardenwriters@topica.com
Subject: [GWL]: Birch question
Date: Tue, Sep 25, 2001, 11:10 AM


Was someone asking about alternatives to paper birch? I asked someone who
always has answers to these kinds of questions (what tree to sub for what
treehes a nursery stock broker) and he said...

You have 2 choices. Betula japonica Whitespire Or Schezchuanica. Not quite
as white. Somewhat borer and leafminer resistant. Not a bad plant. Also
Betula jacquemonte Himalayan birch. Real white at an early age but is a pest
Magnet.
 --



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Note in passing. &nbsp;A local natural food store planted what appear to be
quaking aspen in their parking lot islands. &nbsp;Very nice looking, but
after three years, they are now getting suckers all over the place. &nbsp;In
the wild, quaking aspen can spread over many acres via suckers from one
&quot;founding&quot; tree.<BR>
-Lon<BR>
----------<BR>
From: Jane Milliman &lt;jmilliman@earthlink.net&gt;<BR>
To: Gardenwriters@topica.com<BR>
Subject: [GWL]: Birch question<BR>
Date: Tue, Sep 25, 2001, 11:10 AM<BR>
<BR>
<BR>
<BLOCKQUOTE>Was someone asking about alternatives to paper birch? I asked
someone who always has answers to these kinds of questions (what tree to sub
for what treehes a nursery stock broker) and he said...<BR>
<BR>
You have 2 choices. Betula japonica Whitespire Or Schezchuanica. Not quite
as white. Somewhat borer and leafminer resistant. Not a bad plant. Also
Betula jacquemonte Himalayan birch. Real white at an early age but is a pest
Magnet. <BR>
&nbsp;-- <BR>
</BLOCKQUOTE>




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------------------------------

Date: Tue, 25 Sep 2001 13:00:51 -0600
From: "shane" <shane@greenhousegarden.com>
Subject: New type of greenhouse - offer to GWAA members


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Dear Fellow GWAA Members,
For some time now I have been an author of books on greenhouse gardening.
Lately, I have been involved in the development of a new line of
greenhouse/season extending structures known as Grönhaus. I am writing you
to let you know of a special offer made only to GWAA members. You can
purchase these greenhouses (there are 5 different models each a different
size) at 50% off the retail price plus shipping until February 28, 2002.

An established outdoor product company offers this product. They are the
same folks that own Kelty and companies that manufacturer packs, tents and
other outdoor products.  They have taken the best concepts of tent design
and have applied for the first time to a greenhouse.

 This is why I like this product:

·         It is low-cost and high quality. This is a well thought-out
entry-level greenhouse/season extender. Finally people can afford a walk-in
greenhouse to see if they like the idea of gardening on the cold-side of
their frost dates. It is a product that will bring many more people into the
realm of greenhouse gardening and easy way to extend garden seasons. For the
dollar I haven't seen anything close to this quality.

·         The greenhouse goes up fast! It is sets up, or comes down in only
30 minutes. With some experience it goes up even faster. It also comes down
fast if move or take it off for the hottest part of the summer. I have
popped mine up in minutes over some tomatoes prior to a hail storm I saw on
the horizon! The Grönhaus has lots of venting options, grows great plants
and is heavy duty.

·         There is nothing else to purchase in the way of construction
materials and setting up the Grönhaus only requires one tool: a hammer for
pounding in anchor stakes.

·          This Grönhaus greenhouse stores in a duffle bag (even the larger
walk-in models)! This means that it fits in a shopping cart, most any car
trunk and in your storage area quite easily.

·         It can easily add a few months or more onto the gardening season
and in milder areas this product could enable all winter-long gardening-
depending upon your local climate.

The retail price points range for $ 129.99 for small cold frame like
structures to walk-in models which top out at $399.99 - I tried to talk them
into giving every Garden Writer a free greenhouse but the best they could do
is give Garden Writers 50% off the retail price - still pretty darn good!

If you are interested in this offer call 800-325-4121 Ext. 8077 and speak
with Suzanne Yung. Just tell them that you are a member of this Garden
Writer list.

To view their products visit the web site at www.gronhaus.com

Ponder this: Greenhouse gardening and season extending is good for the whole
field of gardening and garden writing. The more people who have greenhouses
and season extenders, the more days of the year people will be involved in
gardening. This extends the sale of all garden-related products (i.e.
supplies, seeds, plants, fertilizer, books, magazines and more).

Sincerely,

Shane Smith
shane@greenhousegarden.com
www.greenhousegarden.com
P.S. Just so you know my bias, I do not receive any direct $ from the sale
of the Grönhaus greenhouse product. I did work for them as a consultant. I
am passionate about greenhouse gardening, hope to spread the word and
perhaps even sell a few books on the subject.



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<HTML><HEAD>
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<DIV><FONT color=#000080>Dear Fellow GWAA Members,<?xml:namespace prefix = o
ns
= "urn:schemas-microsoft-com:office:office" /><o:p></o:p>
<P class=MsoNormal>For some time now I have been an author of books on
greenhouse gardening. Lately, I have been involved in the development of a
new
line of greenhouse/season extending structures&nbsp;known as
<STRONG>Grönhaus</STRONG>. I am writing you to let you know of a special
offer
made only to GWAA members. You can purchase these greenhouses (there are 5
different models each a different size) at 50% off the retail price plus
shipping until February 28, 2002. </P>
<P class=MsoNormal>An established outdoor product company offers this
product.
They are the same folks that own Kelty and companies that
manufacturer&nbsp;packs, tents&nbsp;and other outdoor products.<SPAN
style="mso-spacerun: yes">&nbsp; </SPAN>They have taken the best concepts of
tent design and have applied for the first time to a greenhouse.</P>
<P class=MsoNormal>&nbsp;This is why I like this product:</P>
<P class=MsoNormal
style="MARGIN-LEFT: 1in; TEXT-INDENT: -0.25in; mso-list: l0 level1 lfo1;
tab-stops: list 1.0in"><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol">·<SPAN
style="FONT: 7pt 'Times New
Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</SPAN></SPAN>It is low-cost and high quality. This is a well thought-out
entry-level greenhouse/season extender. Finally people can afford a
walk-in&nbsp;greenhouse to see if they like the idea of gardening on the
cold-side of their frost dates.&nbsp;It is a product that will bring many
more
people into the realm of greenhouse gardening and easy way to extend garden
seasons. For the dollar I haven't seen anything close to this quality.</P>
<P class=MsoNormal
style="MARGIN-LEFT: 1in; TEXT-INDENT: -0.25in; mso-list: l0 level1 lfo1;
tab-stops: list 1.0in"><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol">·<SPAN
style="FONT: 7pt 'Times New
Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</SPAN></SPAN>The greenhouse goes up fast! It is sets up, or comes down in
only
30 minutes. With some experience it goes up even faster. It also comes down
fast
if move or take it off for the hottest part of the summer. I have popped
mine up
in minutes over some tomatoes prior to a hail storm I saw on the horizon!
The
Grönhaus has lots of venting options, grows great plants&nbsp;and is heavy
duty.</P>
<P class=MsoNormal
style="MARGIN-LEFT: 1in; TEXT-INDENT: -0.25in; mso-list: l0 level1 lfo1;
tab-stops: list 1.0in"><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol">·<SPAN
style="FONT: 7pt 'Times New
Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</SPAN></SPAN>There is nothing else to purchase in the way of construction
materials and setting up the Grönhaus only requires one tool: a hammer for
pounding in anchor stakes.</P>
<P class=MsoNormal
style="MARGIN-LEFT: 1in; TEXT-INDENT: -0.25in; mso-list: l0 level1 lfo1;
tab-stops: list 1.0in"><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol">·<SPAN
style="FONT: 7pt 'Times New
Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<FONT
face=Arial size=3> This Grönhaus greenhouse </FONT></SPAN></SPAN>stores in a
duffle bag (even the larger walk-in models)! This means that it fits in a
shopping cart, most any car trunk and in your storage area quite easily.
&nbsp;</P>
<P class=MsoNormal
style="MARGIN-LEFT: 1in; TEXT-INDENT: -0.25in; mso-list: l0 level1 lfo1;
tab-stops: list 1.0in"><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol">·<SPAN
style="FONT: 7pt 'Times New
Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</SPAN></SPAN>It can easily add a few months or more onto the gardening
season
and in milder areas this product could enable all winter-long gardening-
depending upon your local climate.</P>
<P class=MsoNormal><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>The retail price points range for $ 129.99 for small cold frame
like
structures to walk-in models which top out at $399.99 - I tried to talk them
into giving every Garden Writer a free greenhouse but the best they could do
is
give Garden Writers&nbsp;50% off the retail price - still pretty darn
good!</FONT></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>If you are interested in this offer call 800-325-4121 Ext. 8077
and
speak with Suzanne Yung. Just tell them that you are a member of this Garden
Writer list.</FONT></SPAN></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>To view their products visit the web site at <A
href="http://www.gronhaus.com&quot;>www.gronhaus.com</A></FONT></SPAN></SPAN></P>
<SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>
<P class=MsoNormal><STRONG>Ponder this:</STRONG> Greenhouse gardening and
season
extending is good for the whole field of gardening and garden writing. The
more
people who have greenhouses and season extenders, the more days of the year
people will be involved in gardening. This extends the sale of all
garden-related products (i.e. supplies, seeds, plants, fertilizer, books,
magazines and more). </P>
<P class=MsoNormal>Sincerely,</P>
<P class=MsoNormal></FONT></SPAN><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>Shane Smith<BR><A
href="s*@greenhousegarden.com&quot;>shane@greenhousegarden.com</A><BR><
A
href="http://www.greenhousegarden.com&quot;>www.greenhousegarden.com</A><BR></FON
T></SPAN><SPAN
style="FONT-SIZE: 12pt; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size:
10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-ansi-language:
EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA"><FONT
face=Arial>P.S. Just so you know my bias, I do not receive any direct $ from
the
sale of the <STRONG>Grönhaus </STRONG>greenhouse product.&nbsp;I did work
for
them as a consultant. I am passionate about greenhouse gardening, hope to
spread
the word and perhaps even sell a few books on the
subject.<BR></P></FONT></SPAN></FONT></DIV>



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Date: Wed, 26 Sep 2001 02:59:54 +0800
From: " Tom  Ogren" <tloallergyfree@earthlink.net>
Subject: Re: [GWL]: Birch question/pollen


  We ought to consider some pollen-free selections as substitutes for birch
trees of all kinds. In some areas, especially in Northern Europe, birch
trees are the most common street trees and contribute hugely to yearly
springtime urban pollen allergy. One of the most prominent allergists in
Europe said last year, in a Der Spiegel article on just this, "It makes no
sense whatsoever to plant any more birch trees in our cities."
  I would agree.
  Off hand, I'd suggest using somewhat similar trees, such as Populus
'Noreaster,' a sterile female (pollen-free)tree, or perhaps P. thevestinia,
another handsome female tree, or even something perfect-flowered such as one
of the ornamental plums. We have enough wind-pollinated, high allergy trees
in our cities already.
-----Original Message-----
From: Jane Milliman <jmilliman@earthlink.net>
Date: Tue, 25 Sep 2001 14:10:23 -0400
To: Gardenwriters@topica.com
Subject: [GWL]: Birch question


> Was someone asking about alternatives to paper birch? I asked someone who
> always has answers to these kinds of questions (what tree to sub for what
> tree‹he¹s a nursery stock broker) and he said...
>
> You have 2 choices. Betula japonica ŒWhitespire¹ Or Schezchuanica. Not
quite
> as white. Somewhat borer and leafminer resistant. Not a bad plant. Also
> Betula jacquemonte ­Himalayan birch. Real white at an early age but is a
> pest ŒMagnet¹.
>  --
>     Jane Milliman <jmilliman@earthlink.net> or  <ugj@aol.com>
>     Publisher
>     Upstate Gardeners' Journal
>     3207 East Ave., Caledonia, NY 14423
>     phone: 716/889-6390
>     fax: 716/889-6392
>
> ============================================================
> Imagine-Your-Name-Here.com    Wouldn’t it be great to have your
> own personalized Domain Name? New Domains & Transfers $8.95/yr
> & lower. GoDaddy.com is an ICANN ACCREDITED registrar. ACT NOW!
> http://click.topica.com/caaadtybUrGSSbVVE9Of/GoDaddy
> ============================================================
>
> Pass the word to garden writers, editors publishers, horticultural
businesses about our list.
>
>

--






------------------------------

Date: Tue, 25 Sep 2001 13:32:39 -0400
From: fran  gustman <fgustman@juno.com>
Subject: Garden.com


What company took over after Garden.com folded? What is it called now?

Fran Gustman, Editor
HortResources Newsletter
New England Horticultural Resources Network
Boston, MA
fgustman@juno.com





------------------------------

Date: Tue, 25 Sep 2001 12:22:08 -0700
From: "Lon J. Rombough" <lonrom@hevanet.com>
Subject: Re: [GWL]: New type of greenhouse - offer to GWAA members


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I'm going to play devil's advocate here for a minute.
    I did product review for a magazine for a while.  My feeling is that a
good garden writer should NOT  pay for a product if they are seriously going
to review it.
    In the first place, if you have to pay for it, you are more likely to
fudge the review in favor of the product  out of feeling obligated.  Several
editors I talked to said they didn't want reviews if the reviewer paid for
the item, either.
     In the second place, the company can take the cost of the units off
their taxes as advertising.  If I pay for the unit, no matter what the deal,
I'm not going to say word one about it in print so there is no question of
bias.
    And I won't write about a product I haven't tried.  I've seen too many
things that looked wonderful on paper and fell flat in the field.  One very
nice looking garden cart with lots of clever tool holders on it and a
surface that could convert to a potting table was a flop because the wheels
were wrong and the thing wasn't good on anything but a paved surface - you
could hardly drag it on grass.  But you wouldn't have known that from the
picture.
    So  I would tell the company that if they want publicity that really
means something, they have to be willing to GIVE sample units out.
-Lon

----------
From: shane <shane@greenhousegarden.com>
To: Gardenwriters@topica.com
Subject: [GWL]: New type of greenhouse - offer to GWAA members
Date: Tue, Sep 25, 2001, 12:00 PM


Dear Fellow GWAA Members,

For some time now I have been an author of books on greenhouse gardening.
Lately, I have been involved in the development of a new line of
greenhouse/season extending structures known as Grönhaus. I am writing you
to let you know of a special offer made only to GWAA members. You can
purchase these greenhouses (there are 5 different models each a different
size) at 50% off the retail price plus shipping until February 28, 2002.



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I'm going to play devil's advocate here for a minute. &nbsp;<BR>
&nbsp;&nbsp;&nbsp;&nbsp;I did product review for a magazine for a while.
&nbsp;My feeling is that a good garden writer should NOT &nbsp;pay for a
product if they are seriously going to review it. &nbsp;<BR>
&nbsp;&nbsp;&nbsp;&nbsp;In the first place, if you have to pay for it, you
are more likely to fudge the review in favor of the product &nbsp;out of
feeling obligated. &nbsp;Several editors I talked to said they didn't want
reviews if the reviewer paid for the item, either.<BR>
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;In the second place, the company can take the
cost of the units off their taxes as advertising. &nbsp;If I pay for the
unit, no matter what the deal, I'm not going to say word one about it in
print so there is no question of bias.<BR>
&nbsp;&nbsp;&nbsp;&nbsp;And I won't write about a product I haven't tried.
&nbsp;I've seen too many things that looked wonderful on paper and fell flat
in the field. &nbsp;One very nice looking garden cart with lots of clever
tool holders on it and a surface that could convert to a potting table was a
flop because the wheels were wrong and the thing wasn't good on anything but
a paved surface - you could hardly drag it on grass. &nbsp;But you wouldn't
have known that from the picture.<BR>
&nbsp;&nbsp;&nbsp;&nbsp;So &nbsp;I would tell the company that if they want
publicity that really means something, they have to be willing to GIVE
sample units out.<BR>
-Lon<BR>
&nbsp;&nbsp;&nbsp;<BR>
----------<BR>
From: shane &lt;shane@greenhousegarden.com&gt;<BR>
To: Gardenwriters@topica.com<BR>
Subject: [GWL]: New type of greenhouse - offer to GWAA members<BR>
Date: Tue, Sep 25, 2001, 12:00 PM<BR>
<BR>
<BR>
<BLOCKQUOTE><FONT COLOR="#000080">Dear Fellow GWAA Members, <BR>
<BR>
For some time now I have been an author of books on greenhouse gardening.
Lately, I have been involved in the development of a new line of
greenhouse/season extending structures known as <B>Grönhaus</B>. I am
writing you to let you know of a special offer made only to GWAA members.
You can purchase these greenhouses (there are 5 different models each a
different size) at 50% off the retail price plus shipping until February 28,
2002. <BR>
<BR>
</FONT></BLOCKQUOTE><FONT COLOR="#000080">




</BODY>
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------------------------------

Date: Tue, 25 Sep 2001 15:44:27 -0400
From: Douglas Green <dgreen@simplegiftsfarm.com>
Subject: new media online/voices and rant


At 09:07 AM 9/25/2001 -0300, you wrote:
>Hello all:
>     Doug, I can relate to you in the university/computer experience!
>     My concern with new media, especially on-line, is that people aren't
>used to paying for it. (i.e. when you started charging for your q&a
>newsletter).

Yes, that's a problem. I'm on several other lists that are currently
discussing content and making money on that content and there is no
question that this is a problem.  I can tell you that conversion rates from
free newsletters to paid subscriptions are usually well below 5% (if you
have a 1000 person list, you *might* get 50 to pay) In my case, when I
moved to a paid list, I did better than 5 but less than 10%. ;-)   It's not
the conversions that matter, it's the churn. Any magazine marketer will
tell you that.   Even the marketing pro's can't quite get a grip on what to
do with these problems and can't agree on working models when it comes to
the Net.    There's a history of paid subscriber sites (salon etc) having
major problems trying to make money.

I note that the only segment of the Net that has figured this out and is
actually making tons of money is the pornographic industry. People will pay
to see whoever nude doing whatever to somebody. :-)   Not that I'm
suggesting you do your research on this topic by visiting porn sites but
they do have the answers and quite frankly some of the most aggressive
programmers and marketers around.  You can learn a lot by seeing what those
folks do. ;-)  (so to speak) :-)


>  While computer users will go to the net for their gardening
>information, they seem to want it for free. Where does that leave garden
>writers?

In the same boat as every other writer and content producer. Trying to
figure out how to make money.;-)

I'll let you in on a little secret though. I no longer believe that it is
the content/data itself that sells or keeps any content seller in
business.  I firmly believe that any magazine or writer has a "voice" and
it is this voice that sells rather than what the voice is saying.  Any
gardening site on the web has hard data - how large is that perennial, how
far apart do you plant a petunia, etc.etc.  That is only database
management.  What they don't have is the essential narrative produced by
the writer's voice.

As an example, we've had a few rants here about OG.  In many ways, what you
are complaining about is the fact that you think OG is losing its voice.
You think it is losing its special way of talking to you.  (this may be
right or wrong I make no claim here one way or the other given I'm not an
expert on OG)  When any publication loses its voice, it loses readership.

A writer to be successful - to stand out from the pack - has to have a
voice.  If you have that voice, you can work on selling it.  It is hard to
sell data now that data is free. IMHO (and not so HO) :-)  I think we'll
more and more make our money selling our voices - our unique slants on the
data - in a narrative manner.  If you have a voice for a specific audience,
then you'll be able to sell into that audience. If you don't have a voice,
or can't develop one then you won't be as successful.

<insert Plug alert! > One of the reasons that my latest book "Gardening
Wisdom" won the GWAA Award of Excellence this year was because of the voice
that it was written in.  There are other books with similar information but
not my specific voice.  I make no claims that it is the best gardening
voice out there but at least this year it was seen to be pretty good.
;-)  (Actually, I think its the best damn thing going but I'll let the GWAA
tell you that.) :-)) <end plug alert!>


>Unfortunately, our major Canadian gardening website  www.icangarden.com
does
>not pay its writers. I'm still trying to figure out how they get so many
>people to write for them, and some are well-known writers too.

Well, Donna is a great person and I'm a fan of what she does.  I've got a
few things over there but not on any regular basis and as she's here she
can speak to her own business model and how rich she's getting on all that
free content. ;-)  Personally, I think it is because she whines so nicely
that people write for her but I could be wrong on that. :-))

What is crystal clear (and will be more so when Donna weighs in) is that
many advertisers will not pay for advertising on the Net when given the
choice between the Net and print.  They pick print each and every
time.  That too is an ongoing conversation on the  i-sales marketing
list.  It is a hard sell to get website advertisers.  This is the consensus
from pro marketers so if you are having problems, you're in great company.

I'm not sure why my posts are getting longer and longer. It must be that
"voice" getting too happy seeing itself in print. :-)

Back to lurking.

Doug




Douglas Green,
Freelance writing: You've got a story to tell - I can write it.
http://www.simplegiftsfarm.com/clips/clipmaster.htm

Tell your friends - a free gardening newsletter at http://www.gardenbrew.com





------------------------------

Date: Tue, 25 Sep 2001 15:52:13 -0700
From: "Jeff Ball" <jeffball@starband.net>
Subject: RE: [GWL]: Garden.com


I thought Burpee got the customer list, but I'm not sure who got the
software and the content.

Jeff

-----Original Message-----
From: fran gustman [f*@juno.com]
Sent: Tuesday, September 25, 2001 10:33 AM
To: Gardenwriters@topica.com
Subject: [GWL]: Garden.com


What company took over after Garden.com folded? What is it called now?

Fran Gustman, Editor
HortResources Newsletter
New England Horticultural Resources Network
Boston, MA
fgustman@juno.com

============================================================
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Pass the word to garden writers, editors publishers, horticultural
businesses about our list.






------------------------------

Date: Tue, 25 Sep 2001 15:52:18 -0700
From: "Jeff Ball" <jeffball@starband.net>
Subject: RE: [GWL]: New type of greenhouse - offer to GWAA members


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-----Original Message-----
From: Lon J. Rombough [l*@hevanet.com]
Sent: Tuesday, September 25, 2001 12:22 PM
To: Gardenwriters@topica.com
Subject: Re: [GWL]: New type of greenhouse - offer to GWAA members

I'm going to play devil's advocate here for a minute.


I agree with Lon.  Both Nancy and I feel strongly about that issue.  It goes
even further and some companies have trouble with it.  Our position is that
we are always interested in testing new products and welcome the chance to
do so.  We make it clear however that we do not pay for the product, we keep
the product,  and we do not guarantee that it will get reviewed.  Our
position is that if we don’t like the product for whatever reason, we will
only tell the company and will not shoot them down in public.  If we do like
the product then we will tell our audience in whatever manner presents
itself – in our case in Nancy’s two columns, in my Internet work, and in
both of our speeches to all manner of folks.  For example, I am giving a
seminar to master gardeners in mid-October on beginning greenhouses.  That
would be a great exposure for a new company trying to establish a market.
Master gardeners in one state talk to lots of master gardeners in other
states and the word spreads.
Shane should also point out to the company that when they make that kind of
offer, they are not going to get hit with hundreds of requests.  Most garden
writers either have no interest in greenhouses, of if they do they already
have two or three types on board.  I would be surprised if 20 garden writers
took them up on the offer; maybe I’m wrong.
Later,

Jeff Ball
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style='font-size:10.0pt;mso-bidi-font-size:12.0pt;font-family:Arial'><![if
!supportEmptyParas]>&nbsp;<![endif]><o:p></o:p></span></font></span></p>

<p class=MsoNormal style='margin-left:.5in'><font size=2 color=black
face=Tahoma><span
style='font-size:10.0pt;font-family:Tahoma;color:black'>-----Original
Message-----<br>
<b><span style='font-weight:bold'>From:</span></b> Lon J. Rombough
[l*@hevanet.com]<br>
<b><span style='font-weight:bold'>Sent:</span></b> Tuesday, September 25,
2001
12:22 PM<br>
<b><span style='font-weight:bold'>To:</span></b>
Gardenwriters@topica.com<br>
<b><span style='font-weight:bold'>Subject:</span></b> Re: [GWL]: New type of
greenhouse - offer to GWAA members</span></font></p>

<p class=MsoNormal style='margin-left:.5in'><font size=3 face="Times New
Roman"><span
style='font-size:12.0pt'><![if
!supportEmptyParas]>&nbsp;<![endif]><o:p></o:p></span></font></p>

<p class=MsoNormal
style='mso-margin-top-alt:0in;margin-right:0in;margin-bottom:
12.0pt;margin-left:.5in'><font size=3 color=black face="Times New
Roman"><span
style='font-size:12.0pt;color:black'>I'm going to play devil's advocate here
for a minute. &nbsp;<br style='mso-special-character:line-break'>
<![if !supportLineBreakNewLine]><br
style='mso-special-character:line-break'>
<![endif]></span></font><font color=navy><span
style='color:navy'><o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-bottom:12.0pt'><span
class=EmailStyle23><font
size=2 color=navy face=Arial><span
style='font-size:10.0pt;mso-bidi-font-size:
12.0pt;font-family:Arial'>I agree with Lon.<span style="mso-spacerun:
yes">&nbsp; </span>Both Nancy and I feel strongly about that issue.<span
style="mso-spacerun: yes">&nbsp; </span>It goes even further and some
companies
have trouble with it.<span style="mso-spacerun: yes">&nbsp; </span>Our
position
is that we are always interested in testing new products and welcome the
chance
to do so.<span style="mso-spacerun: yes">&nbsp; </span>We make it clear
however
that we do not pay for the product, we keep the product, <span
style="mso-spacerun: yes">&nbsp;</span>and we do not guarantee that it will
get
reviewed.<span style="mso-spacerun: yes">&nbsp; </span>Our position is that
if
we don&#8217;t like the product for whatever reason, we will only tell the
company
and will not shoot them down in public.<span style="mso-spacerun:
yes">&nbsp;
</span>If we do like the product then we will tell our audience in whatever
manner presents itself &#8211; in our case in Nancy&#8217;s two columns, in
my Internet
work, and in both of our speeches to all manner of folks.<span
style="mso-spacerun: yes">&nbsp; </span>For example, I am giving a seminar
to
master gardeners in mid-October on beginning greenhouses.<span
style="mso-spacerun: yes">&nbsp; </span>That would be a great exposure for a
new company trying to establish a market.<span style="mso-spacerun:
yes">&nbsp;
</span>Master gardeners in one state talk to lots of master gardeners in
other
states and the word spreads.<span style="mso-spacerun: yes">&nbsp;
</span><o:p></o:p></span></font></span></p>

<p class=MsoNormal style='margin-bottom:12.0pt'><span
class=EmailStyle23><font
size=2 color=navy face=Arial><span
style='font-size:10.0pt;mso-bidi-font-size:
12.0pt;font-family:Arial'>Shane should also point out to the company that
when
they make that kind of offer, they are not going to get hit with hundreds of
requests.
<span style="mso-spacerun: yes">&nbsp;</span>Most garden writers either have
no
interest in greenhouses, of if they do they already have two or three types
on
board.<span style="mso-spacerun: yes">&nbsp; </span>I would be surprised if
20
garden writers took them up on the offer; maybe I&#8217;m wrong.<span
style="mso-spacerun: yes">&nbsp; </span><o:p></o:p></span></font></span></p>

<p class=MsoNormal style='margin-bottom:12.0pt'><span
class=EmailStyle23><font
size=2 color=navy face=Arial><span
style='font-size:10.0pt;mso-bidi-font-size:
12.0pt;font-family:Arial'>Later,<o:p></o:p></span></font></span></p>

<p class=MsoNormal style='margin-bottom:12.0pt'><span
class=EmailStyle23><font
size=2 color=navy face=Arial><span
style='font-size:10.0pt;mso-bidi-font-size:
12.0pt;font-family:Arial'><![if
!supportEmptyParas]>&nbsp;<![endif]><o:p></o:p></span></font></span></p>

<p class=MsoNormal style='margin-bottom:12.0pt'><span
class=EmailStyle23><font
size=2 color=navy face=Arial><span
style='font-size:10.0pt;mso-bidi-font-size:
12.0pt;font-family:Arial'>Jeff Ball<o:p></o:p></span></font></span></p>

</div>





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------------------------------

Date: Tue, 25 Sep 2001 15:06:04 -0500
From: "Sheri Ann Richerson" <voulezvous@fwi.com>
Subject: RE: [GWL]: New type of greenhouse - offer to GWAA members


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I talked to the company today.  I am awaiting the mail.  I agree that I
do not purchase products for reveiw, etc.

Sheri



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<![if !supportEmptyParas]><![endif]><![if
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!supportLineBreakNewLine]><![endif]><![if !supportEmptyParas]><![endif]>
<DIV><SPAN class=030070520-25092001><FONT face=Arial color=#0000ff size=2>I
talked to the company today.&nbsp; I am awaiting the mail.&nbsp; I agree
that I
do not purchase products for reveiw, etc.</FONT></SPAN></DIV>
<DIV><SPAN class=030070520-25092001><FONT face=Arial color=#0000ff
size=2></FONT></SPAN>&nbsp;</DIV>
<DIV><SPAN class=030070520-25092001><FONT face=Arial color=#0000ff
size=2>Sheri</FONT></SPAN></DIV>



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Date: Tue, 25 Sep 2001 15:11:00 -0500
From: "Sheri Ann Richerson" <voulezvous@fwi.com>
Subject: Question On Querys


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Hello.  I have a rather unusual situation.......I think.  I have been
sending out queries to alot of magazines and web sites.  I get a first
response almost immediately and then I write back with the ideas.

Now for the question.......when they don't respond right back what does
it mean?  Have I suggested something way off base or are they just not
interested?

Also, I had one magazine ask for my resume after we spoke several times.
Any ideas on why this was?

Am I doing something wrong?

Thanks for any advice in advance,
Sheri



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<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001>Hello.&nbsp; I have a rather unusual
situation.......I
think.&nbsp; I have been sending out queries to alot of magazines and web
sites.&nbsp; I get a first response almost immediately and then I write back
with the ideas.</SPAN></FONT></DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001></SPAN></FONT>&nbsp;</DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001>Now
for the question.......when they don't respond right back what does it
mean?&nbsp; Have I suggested something way off base or are they just not
interested?</SPAN></FONT></DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001></SPAN></FONT>&nbsp;</DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001>Also,
I had one magazine ask for my resume after we spoke several times.&nbsp; Any
ideas on why this was?</SPAN></FONT></DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001></SPAN></FONT>&nbsp;</DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN class=550490720-25092001>Am
I
doing something wrong?</SPAN></FONT></DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001></SPAN></FONT>&nbsp;</DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001>Thanks
for any advice in advance,</SPAN></FONT></DIV>
<DIV><FONT face=Arial color=#0000ff size=2><SPAN
class=550490720-25092001>Sheri</SPAN></FONT></DIV>



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Date: Tue, 25 Sep 2001 16:29:59 -0400
From: fran  gustman <fgustman@juno.com>
Subject: Re: [GWL]: Question On Querys


I'm embarrassed to ask this, but, how does one do a query?

Fran Gustman, Editor
HortResources Newsletter
New England Horticultural Resources Network
Boston, MA
fgustman@juno.com





------------------------------

Date: Tue, 25 Sep 2001 16:30:16 EDT
From: HERBWORLD@aol.com
Subject: Re: [GWL]: Question On Querys



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>From my side as someone running a large website that people want to write
for....I get over 300 pieces of email a day....I try to answer quickly but
sometimes if it's something that makes me have to formulate an indepth
answer
I may let it sit for almost a month.....there's just too much to handle
sometimes and I have friends in the same bind.

Maureen Rogers

The Herb Growing & Marketing Network
http://www.herbnet.com and herbworld.com
PO Box 245, Silver Spring, PA 17575
717-393-3295; FAX: 717-393-9261



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<FONT FACE=arial,helvetica><FONT  SIZE=2>From my side as someone running a
large website that people want to write for....I get over 300 pieces of
email a day....I try to answer quickly but sometimes if it's something that
makes me have to formulate an indepth answer I may let it sit for almost a
month.....there's just too much to handle sometimes and I have friends in
the same bind.
<BR>
<BR>Maureen Rogers
<BR>
<BR>The Herb Growing &amp; Marketing Network
<BR>http://www.herbnet.com and herbworld.com
<BR>PO Box 245, Silver Spring, PA 17575
<BR>717-393-3295; FAX: 717-393-9261</FONT>



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------------------------------

Date: Tue, 25 Sep 2001 15:37:19 -0500
From: "Sheri Ann Richerson" <voulezvous@fwi.com>
Subject: RE: [GWL]: Question On Querys


Fran,

Don't be embarrassed!  First I send a basic letter.  If they respond,
then I send the ideas I have for the particular publication.   Here is
what I send first:



Hello. I am an accomplished writer with over 22 years of experience and
would be interested in writing for your publication.

Currently I'm a freelance writer for Suite101.com, WebSeed Publishing
and Beyond Infinity as well as a frequent contributor to Epinions and
TheVines.

I have several fabulous ideas that I'd love to share with you.

I know I can make a major contribution to your publication, as I have
for many others.

Thanks so much for your consideration.

Sincerely,

Sheri



Sheri Ann Richerson has over 22 years experience in newspaper, magazine
and creative writing styles. She is an on-line freelance writer for
Beyond Infinity. She also writes for Correspondent.com, SharingTV and is
a contributing editor for Suite101 and WebSeed Publishing. Sheri is a
lifetime member of the International Thespian Society. She has also
written for TerraViva Organics,  Imprint Magazine and Information
Partners, in addition to other publications.  Her favorite pastimes are
riding her motorcycle, horseback riding and gardening. She mostly grows
herbs and tropical plants. Her range of writing expertise has included
astrology, herbs, aromatheraphy as well as tropical and exotic plants.
She has also written for various Llwellyn Annual Publications since
2001. She lives in Indiana.





------------------------------

Date: Tue, 25 Sep 2001 23:19:00 +0000
From: Carol Deppe <caroldeppe@yahoo.com>
Subject: Querys/Suggestions


Sheri --
I think we could answer much more usefully if we knew more about the
situation.  What kind of publications are you approaching now?  Do they
pay serious money, trivial money, nothing?  What about your writing
experience?  Was it for serious, some, or no pay?  Are you just looking
for more places to run your work, even if for free?  Or are you already
getting good money, and looking for other situations that will pay good
money?  Or are you trying to "move up" from free to paid writing, or
from small pay to more?

A few thoughts I have about your specific query letter.

1)  First, this may be a matter of personal preference, but I never
praise my own work.  I figure that every writer has a high opinion of
her own work.  Self-praise at best is going to be completely ignored by
any experienced editor.  At worst, it will be off-putting.  Either way,
it communicates no real positive information, and has the potential to
be counterproductive. So I would not say I was an "accomplished writer"
or that my ideas were "fabulous" or that I "know I can make a major
contribution to your publication."  That doesn't mean, however, that I
wouldn't deliberately try to convince the editor of exactly all that.  I
most definitely would.  However, I would be less direct and/or more
sublte.   For example, I might quote blurbs or reviews by others about
my work.  And I would include clips or copies or references to specific
web pages with my work so that the prospective editor could quickly get
an idea of what I can do.  I would also write the query itself as
concisely and clearly as possible.  And as much as possible, that query
would reflect the virtues of my writing.

2.  Show, don't tell.  Use specifics, not generalities.  For example,
"over 22 years of experience" can mean you wrote and published two
freebie bits in a little unpaid something or other 21 years ago and
another recently.  It really doesn't mean much.  Have you done any major
articles that the editor is likely to have read and remembered?  If so,
refer to those.  Have you earned part of your living with newspaper
work?  Mention the most compelling components.  If you have some
"high-prestige" credits, mention the specific articles.  If not, mention
the best you've done (by article title, year, and publication).  (Or web
pages.)

3.  I would say "I am a regular contributor to x, y, and z."  (Rather
than a "freelance" anything.  Being a regular contributor to anything at
all means something, because if you were too difficult to work with, you
might have many credits, but not be a regular anywhere.  All of us in
this game are looking for people who are easy to work with.

4.  I wouldn't come on so strong about wanting to work with any given
publication.  Actually, I wouldn't know whether I wanted to work for the
publication until I had talked with the editor about the first idea, and
established the basics with respect to contract and money and delivery
time.  Then, too, there is normally an initial courtship dance in which
each tries to figure out what it is going to be like working with the
other, as well as reassure the other that he/she is reasonable and
courteous and fair as well as professional.

5.  If I am familiar with the publication, I say so.  "I have been a
subscriber to Smithsonian Magazine since it's founding back in xxx."


6.  Why should the editor hire you to write some articles rather than
the people already on board?  Somewhere you need to answer that
question.  Are you a recognized expert in some field?  Do you have a
specialization?  (Apparently you do. You've written several articles on
tropical plants, have a column, and have a website on the subject.  You
can claim expertise.) Do you have unique material or original story
ideas?  (You can prove that in the course of the query.)

7.  I would probably spend a paragraph proposing some specific topic for
the specific publication.  Something brand new and obviously appropriate
for them.  I might say, "I have a number of story ideas that might be
suitable for (publication).  For example,..."

I probably would not propose a whole list of original ideas to one
editor I had never worked with, frankly.


Carol Deppe
Author of BREED YOUR OWN VEGETABLE VARIETIES:  THE GARDENER'S AND
FARMER'S GUIDE TO PLANT BREEDING AND SEED SAVING (See table of contents,
excerpts, & reviews at http://www.chelseagreen.com.)





------------------------------

Date: Tue, 25 Sep 2001 22:12:52 -0500
From: Ellen Zachos <ez@acmeplant.com>
Subject: Re: [GWL]: Birch question


Thanks to everyone for the paper birch alternatives.  I never would have
come up with so many possibilities by myself.  I appreciate the help.

Ellen Zachos





------------------------------

Date: Wed, 26 Sep 2001 04:33:29 +0000
From: Carol Deppe <caroldeppe@yahoo.com>
Subject: Sheri's Queries


Sheri, I think your letter is actually a query for a query letter
instead of an actual query letter itself.  I would expect a query letter
to propose a specific story, give an opening sentence or paragraph, tell
a bit about how the story would be developed, and tell why the story is
relevant to the readers of the specific publication (if it is not
obvious).  The writer would prove she has something new and original to
offer in the proposal itself.  I would also get to see how she writes.

The rest of the letter would give biographical info, experience,
specific credits, and anything else relevant.  It would guide me towards
the prospective author's concept of her best work so I can go take a
look.  When it comes to the bio and credits, I would be looking for
easily verifiable facts.  If a degree is listed and matters at all, for
example, I would like to know the institution, the field, and the date.
(An astonishing number of degrees get made up.) Three specific
references to articles or web pages where I can go to read some of the
writer's best work would be more useful than any amount of
generalizations.

Your letter doesn't propose any specific story or story idea.  It gives
your background and credits only in generalities.  And it includes
nothing specific to specific publications, and, in fact, is being sent
to many publications.

I think some editors would take your letter as simply a generic query as
to whether they are interested in any freelance work.  If they generally
are, they might send you a letter that basically says, "Send the real
query."  Some editors might have little interest in freelance work, or
might only use freelancers under certain circumstances.  They might
simply toss your letter in the trash.  However, if approached with a
query for a specific, original, exciting story, the same editor might
respond positively.  Some editors would probably even be insulted at the
generic approach.

I wonder whether you actually accomplish anything with this extra query
step.  Furthermore, I wonder whether generic queries are very useful.  I
think anyone who wants your work will respond faster to a specific
targeted query with a specific story idea.  Furthermore, some of those
who don't bother responding to the generic approach might have responded
to something specific.

Much depends upon the $ situation, though.  If you are expecting major
money from the magazine, you're going to need to prove yourself in a
serious way in your query if the editor doesn't already know your work.
If the magazine or publication doesn't pay major money, they might be
much more mellow and less demanding.  After all.  Under these
conditions, the writers are basically volunteers.

Your query seems to be inviting the editors to agree to work with you on
a number of stories and accept you as a regular.  That isn't practical.
I think just about any editor would want to start with ONE story.  If he
likes that one and you are easy to work with, then it's time to talk
about the second story.  A first story with any publication is always a
gamble for them.  Even if they like your clips, for all they know, some
editor totally rewrote all your stories.  They can't tell.  Many editors
get burned that way.  Or you might be really arrogant, not want a single
word of your priceless prose edited or changed, fail to meet deadlines,
or be otherwise less than delightful to work with.  They really have no
way of knowing other than to talk with other editors you've worked with.
 That is practical at the book level, but isn't usual for articles.

Why might an editor take longer to respond?  Different editors have
different backlogs.  Writing jobs underway take precedent.  An author
who is already working with them takes precedent.  Queries from authors
they have worked with before take precedent.  Unsolicited queries are
the slush pile.  They are, quite reasonably and necessarily, absolutely
the bottom priority.  A response on unsolicited queries within a month
is good.  Within two months is reasonable.  Some magazines have first
readers to screen unsolicited queries.  The slush pile has to go through
a process before it even gets to the relevant editor.

Did your letter go to the appropriate editor by name?  That can mean
bypassing the slush pile in many cases.  Or did you address your letter
to "the editor?"  (Go directly to Slush Pile; Do not Pass Editor.  Do
not get fast response.)  Or did it go to the wrong editor?  Or to the
nonexistent editor or secretary some magazines list on their pages or in
Writer's Market so as to be able to distinguish unsolicited queries from
the priority stuff?  It's best to avoid the slush pile when you can.

For GWL, in general, I'll mention that you can always call the magazine
and find out which editor would be interested in a query on a particular
subject.  That's all the more useful, since, these days, half the
editors have turned over during the six months between now and when the
last masthead came out.  Or the whole magazine has folded.


Carol Deppe
Author of BREED YOUR OWN VEGETABLE VARIETIES:  THE GARDENER'S AND
FARMER'S GUIDE TO PLANT BREEDING AND SEED SAVING (See table of contents,
excerpts, & reviews at http://www.chelseagreen.com.)





------------------------------

Date: Wed, 26 Sep 2001 01:03:51 -0500
From: "Sheri Ann Richerson" <voulezvous@fwi.com>
Subject: RE: [GWL]: Sheri's Queries


Carol,

Thanks for the info!  I actually do get lots of responses from that
letter.  When I send a letter to Fine Gardening or other similar
magazine I personalize it and do include the story idea.

This letter, as you mentioned, was made for a vast number of markets,
specifically online markets.  I do try to get regular work with a
publication once I start with them and usually do.

I have been talking to the correct editors and you may be right about
this taking a few weeks once I send my idea in.  That's basically what I
was wondering about.  They seemed to respond right away to the letter
asking me for my ideas but once I sent them the ideas in another letter
I didn't get a response.

I try to offer no less than two ideas and sometimes three or four.  When
you mentioned looking at the way someone writes, this could be an issue
with my response rate also.  When I send a story idea I leave it pretty
vague because I've had ideas "stolen."  I avoid details as much as
possible until I have the contract.

I may need to rethink this.

Thanks again!
Sheri





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