Re: Content, now ads


In a message dated 12/26/02 7:54:22 PM Eastern Standard Time, ECPep@aol.com 
writes:


> I would take exception to ads being present.  The magazine will be able to 
> offer more editorial material with ads.  

Before Doug steps in, I'll say that it is important to understand that the 
major magazines (not those published by plant societies) make the majority of 
their revenue from their advertising, not their subscriptions. Without 
advertising the subscription prices would be astronomical. Besides, I 
generally find the ads useful.
Bill Lee

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