The Real Truth behind Milk & Pumpkins
- Subject: The Real Truth behind Milk & Pumpkins
- From: "Kevin Stilley" k*@iocc.com
- Date: Thu, 19 Sep 2002 23:52:30 -0500
- List-archive: <http://www.hort.net/lists/pumpkins/> (Web Archive)
Once upon a time in a Manhattan advertising firm,
the Milk Producers of America brought their concerns regarding negative trends
in milk consumption.
The Agency's first associate stood to present his
proposal. "What we really need is a catchy phrase that will make people
think more about milk, and thinking more about milk, they will drink more of
it. I propose a multi-million dollar advertising campaign using the theme
"Got Milk?"
He was abruptly tarred, feathered and ran out of
town on a pole for such a lame idea.
The Agency's second associate, noticeably
apprehensive after witnessing his first tar and feathering, made his
presentation while standing close to the door. "I propose that we get
together hordes of celebrities, paint their upper lip white and convince the
world that it is cool to have a milk mustache."
Even a kindergartener knows that a milk mustache is
a mistake, not a sign of coolness, so this associate was condemned to a fate
worse than death. Yes, they sent him to the West Coast to spend
time amongst the aforementioned celebrities.
Well, the president of the milk producers
association was tiring. He stood up, leaned over the desk placing his
fists squarely upon it like pillars holding up the weight of a mausoleum and he
said. "Gentlemen, you don't seem to understand, in our industry it is now
midnight and we are about to turn into the biggest pumpkin you have ever
seen."
New Yorkers sometimes have difficulty with
metaphors, analogies, similes, etc. Yes, they misunderstood him that
day. That day was the beginning of the urban legend that milk leads to the
enhanced growth of pumpkins. Now, you know the rest of the
story.
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