Re: Another Market gone

---

• Subject: Re: [GWL]: Another Market gone
• From: Bill Shear wshear@hams-hsc.hsc.edu>
• Date: Fri, 12 Apr 2002 09:03:24 -0400
• List-archive: <http://topica.com/lists/Gardenwriters/read>

On 4/11/02 6:46 PM, "Jeff Ball" <jeffball@starband.net> wrote:

> I am sorry to hear about your situation, Doreen.  I am curious about what
> you said in terms of "using branding in an article".  Does that mean the
> gardening article mentions a product, such as an herb seed mat, not just as
> information but because the company making the mats paid to have the mention
> in the article?  I remember a guy in Texas, years ago, that sold that kind
> of arrangement to companies.  If you gave him $2000 or something like that,
> he mentioned your product in his syndicated column.  From what you say, the
> Woman's Day thing goes further.  It sounds like they are then selling the
> herb seed mat at the end of the article.  Can you clarify that part of the
> deal?

It would appear that this is a blurring of the line between content and
advertising in a magazine, and, as such, is patently dishonest.  Shame on
everyone involved.

Now, having said that, how can I get such a deal for myself?

Just kidding, of course.....

Bill Shear

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