Re: sponsorship

**G* R* <g*@tiscali.co.uk>**

On my local public radio station (WJFF in New York, where I have a 
music show) I am not even permitted to host a gardening show as it is 
perceived as publicising my business and this is not considered 
appropriate. If I ran cooking store or wrote food books I would not 
be able to host a food/cooking show. The management takes a very 
purist view although I have been allowed to host a gardening special 
during the fund drives. I could be a guest on a gardening show and 
the rules state that my name and credentials would be given only at 
the beginning and end of my interview. All underwriting is negotiated 
by the management, though they welcome ideas and contacts from on-air 
hosts and anyone else.

These are very restricting rules... but the board wants to keep the 
station as far away from commercial radio in style as possible.

Graham

Website: http://GrahamRice.com
Blog: http://TransatlanticPlantsman.com
AHS Encyclopedia of Perennials: http://AHSPerennials.com

NEW - New Plants blog: http://mygarden.rhs.org.uk/blogs/graham_rice/

>We (the local master gardeners) have a weekly radio show.  it has been  going
>about 2 yrs, I think and slowly the listening numbers went up. Now they  are
>starting to drop and the station wants us to help get sponsors for the  show. 
>I know several list members have radio shows, and was hoping that  someone
>could suggest how to find sponsors.  Do you cold call every nursery 
>in 20 miles
>or what?
>Any suggestions would be great,
>Thanks
>
>Kate  Copsey
>Garden Writer
>_www.katecopsey.com_ (http://www.katecopsey.com/)
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